Creative Marketing Alliance Responds to Growth with New Hires

Joe Morris joins Creative Marketing Alliance as a marketing sales executive

Creative Marketing Alliance (CMA), an award-winning, full service marketing agency, announced today three new hires: Joseph Morris, Erin Renegar and Sydney Matuszewski.

Joseph Morris, of Yardley, PA, joins CMA as a marketing sales executive. Morris is responsible for driving advertising sales for Trenton-Mercer Airport and Princeton-Mercer Convention and Visitors Bureau (PMCVB), as well as the agency’s publications. His focus is on client relations, strategy and retention, in addition to supporting the expansion of new business sales. Morris has more than 23 years of sales and marketing experience, which includes brand management and media buying. He has an associate degree in Business Marketing from Bucks County Community College.

Sydney Matuszewski, of Marlton, is a marketing sales coordinator responsible for new business opportunities, encompassing RFP analysis, proposal writing, reporting and sales force database management. A recent graduate, Matuszewski held internship positions at CMA and a healthcare marketing communication company, where she performed competitive analysis, assisted in launch meetings and provided client support. Matuszewski has a BS in Pharmaceutical & Healthcare Marketing and a minor in Interdisciplinary Health Services from Saint Joseph’s University.

Erin Renegar, of Titusville, is an account coordinator responsible for leading projects through the agency, fostering client relationships and managing deadlines. Prior to CMA, Renegar was a field marketer for Hershey. In this position, she assisted in increasing brand awareness and sales for several of its products. Renegar has a BS in Business Administration and Marketing from Saint Joseph’s University.

“CMA is pleased to announce its latest new hires, in response to growth in the advertising sales and account areas,” said Jeffrey Barnhart, president and CEO of CMA, which has provided companies with strategic marketing solutions for more than 30 years. “Each of them brings essential skills to provide excellent service to our clients in those areas.”

For more information about CMA, visit the agency’s website at


About Creative Marketing Alliance
Creative Marketing Alliance (CMA) is an award-winning, full service marketing agency that builds reputation, relationships and return on investment. For more than 30 years, CMA has provided companies with strategic marketing solutions. They include marketing strategy, social media marketing, print and digital marketing, public relations, brand strategy, event management and publications along with an in-house studio for graphic design, web design and logo design. It creates and manages results-driven marketing programs using Marketecture™, a strategic analysis that helps clients understand how their company can best be positioned in the marketplace. If you’re expecting results, please visit, call 800-852-4269 or email us at